The Tech behind Tone
All of our strings and accessories are the result of decades of advances, all aimed at helping you play with the best tone possible.
TAKING STRINGS FURTHER
Every string we make brings together innovations, patents and proprietary designs to achieve new levels of quality.
Premium Wire Drawing
We couldn’t find string wire consistent enough for our needs, so we learned how to make our own. The machines we created are now the most sophisticated in the world, and right down the hall from our factory floor.
NY Steel
A high-carbon steel core made in NY and at the heart of our premium strings like XS, XT and NYXL, NY Steel brings incredible pitch stability and durability.
Fusion Twist
Invented to prevent slack in the twist to keep you in tune and ensure maximum tuning stability. Higher break strength also means you can keep sounding good night after night.
Hex Core Construction
We engineered the hexagonal core to better grip the wrap wire back in the 80s. Since then, we’ve watched it become the new standard for superior dimensional stability, durability and precise intonation.
PUSHING WHAT’S POSSIBLE FOR YOUR PLAYING
From reducing interference to new ways to help you restring easier and faster, our innovations aim to remove barriers between you and your best playing.
American Stage Cables
Engineered with helio-fused soldering, these cables were created to outlast any other on the market, with zero interference.
Pro-Winder
We created the guitarists’ multi-tool to make string changing fast and foolproof. Now ergonomically designed with a built-in clipper, bridge pin puller and hardened steel wire cutters, the latest model is better than ever.
Strap Solutions
From Auto Lock to Planet Lock and Acoustic Quick Release, our wide array of strap designs gives you peace of mind to lock in your best playing.
Guitar Capos
We pioneered capos for every kind of playing, on every kind of stringed instrument. From the popular Tri-Action capo to our artists models, choose the tension and design that will take your sound to the next level.
From arena stages to storied luthier shops, no strings perform better. We make the most reliable and sustainable strings and accessories you can buy.
Trusted by those who know
Relied on by the most hard-to-impress artists, techs, and guitar makers in the business.
CONTROL FREAKS
Quality-obsessed means making 800,000 strings a day under one roof, from our own ingredients, to the tightest tolerances in the industry.